Every year The Pollack PR Marketing Group creates their own “list”, which they call the “Ten PR Defining Moments.” Considerations for making the list is not so much the PR moment itself, or a blip that made the news in 2015, but rather their implications, such as lessons learned or their lasting impact within the PR industry. Hey, we couldn’t have said it better ourselves. Thanks to The Pollack PR Marketing Group with offices in Los Angeles and New York for allowing us to share this. Happy New Year!!
And so the 2015 Ten PR Defining Moments picks are …
- Late night TV talk shows did a flip when two major talk show hosts retired
- Facebook stayed in the limelight by allowing users to get more touchy-feely, well past the like button
- “Black Friday” got upended, but with little success
- The unthinkable happened when a retailer actually chose to close on the biggest shopping day of the year
- A GOP candidate made the entertainment news in one noted publication rather than political headlines
- Facebook and Twitter faced new challenges from a snappy newcomer
- New millionaires stemmed from a most unlikely place and kept brands smiling
- Public opinion gained ground and forced change
- Gender identity and equality made headlines and forced social change in attitudes
- Who would have thought that cartoon-like figures would make the Oxford Dictionary’s word of the year?